When you create a playlist, putting it together is only half the battle. Now you have to get people to actually listen to it! If you find yourself struggling to get noticed by listeners, don’t worry; there are a few tricks of the trade that will help your playlist stand out from the crowd. Let’s look at strategies for getting more followers on Spotify and other music services so that you can eventually turn this dream into a viable side hustle.
- Create a playlist with a niche but popular topic.
Your playlist should be related to your brand, and it should also be relevant to your target audience. A playlist that’s niche but popular will provide an opportunity for you to connect with a large number of potential customers.
You should ask yourself these questions: What is our mission? What is our brand? Who are we trying to reach? What are we selling?
- Name your playlist something catchy.
- Make sure it is descriptive.
- Use keywords.
- Keep it short and easy to remember.
Do not use the same name as another playlist on Spotify, or else you risk being flagged as spam by other users’ playlists and end up with an ugly red label next to your name for everyone to see for weeks at a time (which can be especially embarrassing if you’re trying to get into college). If you want to take extra precautions, avoid using profanity or copyrighted song titles in the title of your playlist either—that will just help ensure that people don’t confuse one of your playlists with an actual album from Drake or Taylor Swift! And finally, try not using numbers in any part of the title since most people associate those numbers with specific genres like rap or pop rather than specific artists who may have created them.
- Use a great playlist cover image — consider hiring a designer.
Consider hiring a designer to create an eye-catching and inviting cover image for your playlist. A good cover image will be crisp, clean, and recognizable as soon as it appears in someone’s feed. Your goal is to make sure that every time someone sees your cover image, they want to tap into your playlist immediately.
Here are some examples of great album art:
- The font is simple but elegant.
- The color scheme consists of two colors: black and white (with a touch of red).
- There’s no background behind the text — just a white box with rounded corners that gives the illusion of space. This keeps everything from being too busy or distracting from the words themselves.
- The framing around the photo creates focus on what matters most: who wrote this song?
- Tell people about it.
Tell your friends and family. Tell your friends on social media, such as Twitter or Facebook. Tell people you meet in real life, such as new people you meet at work or when out shopping. Tell people in your niche, like other musicians or playlists that they might be interested in following yours (and vice versa). Also tell people who have the same interests as you do (e.g., if you are into music then tell everyone that) because this is where the highest conversion rate will come from!
If none of these ideas work for you then there is one more thing left – reach out to the people who have similar characteristics as yours so that you can connect with each other more easily through mutual interests and hobbies!
- Keep adding new music to it.
- Make sure that the music you add is relevant to your niche.
- Add some popular tracks as well.
You can get more followers if you know the tricks of the trade.
If you want to get more followers, you have to know your audience. This means knowing what they like, watching their activities, and keeping up with their preferences. You should also make sure that the playlist is consistent with your brand. Your fans can tell if you don’t care about them or if you’re just trying to sell something, so put in some effort and show that it’s not just about making money for you (or at least it shouldn’t be). So many people are using this strategy in order to get good results; why not give it a try?
Great job! Now, you know how to get more followers for your playlists. The good news is that none of these tips are hard to do. But the best news is that all five are guaranteed ways to get more playlist followers on Spotify. So what are you waiting for? Start implementing them today, and watch your Spotify popularity grow the way it should!